Online shopping is one of our favourite sports. Whether we are researching for a client or treating ourselves, we have to admit, we spend a little too much time digitally window shopping. Glass of wine in hand, here are our top picks:
1. The Iconic
Since launching in 2011, The Iconic has cultivated a reputation as one of the country’s best online retailers. The Sydney-based store offers a massive range of men’s and women’s wear spanning everything from activewear, through to formal attire, and all the basics you could ever need. Add their extensive range of shoes and accessories, and The Iconic truly is a one-stop-(online)-shop with prices for every budget. What sets The Iconic at top of our list is their user-friendly approach to online shopping. Not only is their website clean and simple, they also offer easy returns and exchanges and same or next-day delivery.
Being born in London hasn’t stopped online retailer ASOS soaring to popularity in Australia. Not only does the marketplace stock five ASOS-original brands, it also offers an extensive selection from international labels such as Nike, PUMA, Boss and Calvin Klein, just to name a few. With over 30 sizes on offer at affordable prices, ASOS is committed to providing a positive and inclusive shopping experience for everyone. They also aren’t in the business of retouching their models, with an ‘au naturel’ campaign showcasing all stretch marks, spots, bumps and even body hair. Hallelujah!
Peppermayo is a smaller online retailer, but it shouldn’t be discounted as a fashion destination. The Sydney-born store offers all of your favourite local and international brands including Wrangler, Lee Jeans, Abrand, Quay Australia, Fenty Puma, Dr Martens, Deus ex Machina, Thrills and so many more. From streetwear to special occasion pieces, Peppermayo packs a punch at a pinch of the price of some of the country’s larger retailers.
If you’re after the latest trends at affordable prices, you can’t go past Mishka. The brand offers a versatile selection of pieces which can be dressed up or down to suit any occasion. Get your spring and summer wardrobe sorted with their selection of floaty dresses, skirts and crop tops. All of which can be transformed into winter pieces with the addition of a cardi, or undershirt. Offering same-day delivery, Mishka is also renowned for stellar customer service and an easy ordering and returns system. Prices typically range from $40-$60 so you can treat yourself, without breaking the bank.
Myer has become so ingrained into the fabric of Australian fashion that retail would not be the same in this country without it. Their recently re-launched online experience is one of the best in Australia has to offer. Full of local and international designer and streetwear labels, Myer is the ultimate destination for men’s, women’s and children’s fashion. With free shipping, click and collect, same-day delivery and easy returns, Myer has truly mastered online shopping.
6. Fshn Bnkr
Fashion Bunker is the only boutique in Australia to stock the complete range of C/MEO COLLECTIVE, Finders Keepers, Keepsake and The Fifth. Based in Adelaide, this institution also has an online store making it possible to shop your fave AUS Fashion Label brands from all over the world. Fshn Bnkr is easy to navigate and boasts a versatile selection of goodies including streetwear, formal wear, accessories and footwear. They pride themselves on seamless customer service and also offer no fuss returns and exchanges.
7. ARCH Fashion
ARCH provides an online marketplace for independent retailers from all over the country. This means you can have access to thousands of stores all at once in one convent location. This gives the online space a distinctive edge as far as the amount of choice, prices, styles and labels they have on offer. With everything from formal dresses to jeans, shoes and even homewares, ARCH fashion makes it possible for you to shop from Melbourne to far north Queensland and every boutique or brick and mortar store in between.
Uniqlo certainly lives up to the meaning of its name – unique clothing. Offering an extensive range of cool, individual and practical pieces. If you’re after wardrobe staples, you can’t do better then Uniqlo, especially for the lads. The Japanese retailer specialises in functional yet fashionable pieces that are made to last. For the perfect plain white tee, casual blazers, jeans and winter woollies, Uniqlo has you covered. Their online space is easy to navigate and if you’re lucky you could even nab a sneaky special offer.
9. Country Road
Country Road has been supplying men, women and children with fashionable and impeccably tailored clothing for over 40 years. The retailer has only grown in popularity since its expanding into the online space and now even offers same day delivery. Known for their comfort and quality, Country Road is distinctively Australian.
10. MR Porter
It’s easy to see why Mr Porter is an award-winning online space for men’s fashion. The site is home to over 450 international and local labels, making it one of the largest online retailers for menswear globally. While hailing from London, Mr Porter offers free shipping worldwide. As well as sportswear brands like Nike, Mr Porter makes designer labels like Tom Ford, Brunello Cucinelli, Balenciaga, Gucci, Polo Ralph Lauren, Loro Piana, A.P.C and Amiri accessible to the Aussie lad.