The ASI Edit.

While this year’s Fashion Month sadly ended early, we couldn’t let the amazing trends we saw go to waste. We may not be rocking new trends on the street right now but we got creative and put it to our ASI community “What’s become your runway?” The responses; so relatable.

Regardless of if you’re a newcomer or seasoned stylist working in the fashion industry, attending Fashion Weeks’ are a no brainer for growing your industry knowledge, network and building content.  

ASI’s guide on how to best use Instagram in order to build your followers.

We’re talking about sustainability in fashion all the time. But what do you do when your product doesn’t lend itself to typical sustainable practices?

Next up in the Future of Fashion Perth, West Australian designer Jonté Pike stole a few moments away from her new collaboration, to talk to us about sustainability, resilience and how local creatives supporting each other keeps the industry thriving.

Moments before jet-setting off to Paris Fashion Week, Ed Maradona, Founder and Creative Director of Perth-based designer streetwear boutique Cabinet Noir, sat with us to chat about streetwear culture, the struggles of ‘brick and mortar’ retail and how a love for sneakers and breakdancing turned into a fashion career.

With the fashion industry growing and changing everyday, it’s important to stay inspired and across new talent. Whether these designers are new, or old favourites headed on a different venture, these seven designers are sure to make an impact on what we wear in 2019.

“Jira is the name of my great great grandmother from the Wuthathi Tribe,” says Perina Drummond, founder of Australia’s first Indigenous modelling agency, Jira Models.

“Retail is tough. You can create something really cool and have the best looking label, but you have to ask yourself, are you actually selling anything?”, asks founder of The Tailored Man and menswear expert, Dalton Graham. 

Fashion is one of the more misunderstood industries, with a shroud of mystery surrounding it, particularly when looking from the outside in. Hear from the team at ASI about what they’ve learnt about working in fashion.